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2022
Challenge
Support a full NHL season through promotional campaigns, specialty-night branding, sponsorship activations, merchandise concepts, and game-day creative.
Role
Graphic Designer
Deliverables
Season Materials
Impact
Contributed to a broad range of fan-facing marketing initiatives across one of the NHL's most recognizable franchises, helping establish visual consistency across seasonal campaigns, partnerships, and event experiences.
Challenge
Support a full NHL season through promotional campaigns, specialty-night branding, sponsorship activations, merchandise concepts, and game-day creative.
Role
Role
Graphic Designer
Graphic Designer
Deliverables
Deliverables
Season Materials
Season Materials
Tools Used
Tools Used
Photoshop, Illustrator, After Effects
Photoshop, Illustrator, After Effects
Impact
Contributed to a broad range of fan-facing marketing initiatives across one of the NHL's most recognizable franchises, helping establish visual consistency across seasonal campaigns, partnerships, and event experiences.
Impact
Contributed to a broad range of fan-facing marketing initiatives across one of the NHL's most recognizable franchises, helping establish visual consistency across seasonal campaigns, partnerships, and event experiences.